Shaamila pursued Media Studies at Boston City Campus, before joining Multichoice in 1997, as a Video Librarian. In 2000, she moved from broadcast to cinema, as Product Manager for Ster-Kinekor Mobile, a township cinema project, then in 2001 was appointed as Bollywood Product manager at Ster-Kinekor Theatres and a year later as Niche Markets Manager. In August 2003, Shaamila started up Elemental Productions.
From 1997 to 2006, Shaamila also worked as a freelance researcher, production assistant and coordinator for several production companies, whilst also doing freelance writing work and forming business relationships for her own production company.
In late 2005, Shaamila was appointed as Supervising Producer for youth channels KTV and GO and oversaw the production of Angel’s Song (youth drama), The Loot (Travel Reality), We’ll Decide & Vicious Delicious (Talk Shows), Prima Play Pad (game show) and Selekta & Meltdown (music countdown). She also worked as a Studio Director and scriptwriter for Go Continuity Links. In 2006, she negotiated a deal for Elemental Productions to produce Go Live, a lifestyle segment within the Go Zone.TV youth magazine show that lasted three seasons.
During the three seasons of GO Zone TV, Shaamila secured a number of exclusive interviews and inserts including exclusive access to film Prime Circle, a South African rock band, at their debut performance at the Dubai Desert Rock Festival and later that year, was selected as Media Liaison to M-Net and to film Behind the Scenes material of Survivor South Africa- Malaysia
In 2007, her company was appointed as the only all-female black empowered company to produce football programs for Africa's largest sports broadcaster, Supersport, and in three seasons, directed and produced material for Love PSL as well as for the 2010 FIFA World Cup programs, Harambee and Woza Lunchtime.
Between 2004 and 2006, she served as an examiner on the Film and Publications Board and in in 2009, was a judge for the South African Film and Television Awards
In 2010, she was selected by the Head of Local Productions at M-Net to lead a team of creatives in developing formats. Through this development process, she was contracted to produce reality dating show, Rivals in Romance, which was broadcast in 2011.